4 Reasons GM is Investing in Car-Sharing
By Raz Godelnik | March 27th, 2012, triplepundit.com

Cor­po­rate Amer­i­ca is join­ing the access econ­o­my. You can already see signs of this trend with com­pa­nies like Hertz, BMW, Ford and GM part­ner­ing with col­lab­o­ra­tive con­sump­tion com­pa­nies, or even start a shar­ing ser­vice of their…

Does this really mean that the car industry finally has stopped rearranging the deck chairs and started to steer away from the icebergs? I am not so sure, but it sounds a bit refreshing…

The Rise of the Sharing Economy - Jobs & Economy - The Atlantic Cities

Millennials aren’t just into sharing cars; they’re into sharing everything, and car-sharing just happens to tap into this broader movement. Some people have begun to dub this the “collaborative consumption economy,” following the idea that children who grew up in an ownership society now would rather rent a lot of things instead.

Source: theatlanticcities.com