65% Of Grocery Stores Plan To Switch To Social Media Marketing In The Next 5 Years [STUDY] By Shea Bennett on September 10, 2012 2:00 PM, mediabistro.com Print media has been a main­stay for the mar­ket­ing depart­ments of super­mar­kets and gro­cery stores almost since they first opened their doors, and new data reveals that won’t be chang­ing in 2012, reports eMar­keter, cit­ing Valas­sis’… When traditonal companies mature in their relations to social media traditional ads will play a different and more instrumental role - most likely decreasing in volume for e g newspapers and other commercial broadcasting media. The reach of broadcasting media will neither be broad enough nor intimate enough to have an effect in the market situation of individualized media.

65% Of Grocery Stores Plan To Switch To Social Media Marketing In The Next 5 Years [STUDY]
By Shea Bennett on September 10, 2012 2:00 PM, mediabistro.com

Print media has been a main­stay for the mar­ket­ing depart­ments of super­mar­kets and gro­cery stores almost since they first opened their doors, and new data reveals that won’t be chang­ing in 2012, reports eMar­keter, cit­ing Valas­sis’…

When traditonal companies mature in their relations to social media traditional ads will play a different and more instrumental role - most likely decreasing in volume for e g newspapers and other commercial broadcasting media. The reach of broadcasting media will neither be broad enough nor intimate enough to have an effect in the market situation of individualized media.

11 September 10

Notes

  1. koreanwonders reblogged this from emergentfutures and added:
    Hurray for the trees :)
  2. chrisoftheomniverse reblogged this from emergentfutures
  3. emergentfutures reblogged this from futuramb
  4. disleksili reblogged this from futuramb
  5. futuramb posted this

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P A Martin Börjesson

To be able to see the future emerge we have to throw a wide net to catch the weak signals. In this tumble I collect things I find valuable for my work as scenario planner, strategist and futurist - for more info about me go to www.futuramb.se.


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