Dear CEO: What is Your 400 Year Business Plan?germaneconsulting.com
I first heard of the 400 year busi­ness plan when my hus­band, Robert Per­schel, Exec­u­tive Direc­tor, New Eng­land Forestry Foun­da­tion, attend­ed ProSil­va – Close to Nature forestry con­fer­ence in France. City girl that I am, I stayed in Par…

Barrels used to make cognac are produced from Limousin’s oak trees. The trees require a 200 year growth cycle. This produces tough, coarse, porous wood and specific chemical compounds that impart desired flavors and colors to the cognac. To sustain the integrity of the forest, the oaks are planted at different times. Over the course of 400 years, all the trees in existence now will have been harvested. New ones will have been planted in their place. This is the rationale for the 400 year forest management scheme and business plan.

Dear CEO: What is Your 400 Year Business Plan?
germaneconsulting.com

I first heard of the 400 year busi­ness plan when my hus­band, Robert Per­schel, Exec­u­tive Direc­tor, New Eng­land Forestry Foun­da­tion, attend­ed ProSil­va – Close to Nature forestry con­fer­ence in France. City girl that I am, I stayed in Par…

Barrels used to make cognac are produced from Limousin’s oak trees. The trees require a 200 year growth cycle. This produces tough, coarse, porous wood and specific chemical compounds that impart desired flavors and colors to the cognac. To sustain the integrity of the forest, the oaks are planted at different times. Over the course of 400 years, all the trees in existence now will have been harvested. New ones will have been planted in their place. This is the rationale for the 400 year forest management scheme and business plan.

Notes

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    Love this idea. Long term business planning.
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    Dear CEO: What is Your 400 Year Business Plan? I first heard of the 400 year busi­ness plan when my hus­band, Robert...
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P A Martin Börjesson

To be able to see the future emerge we have to throw a wide net to catch the weak signals. In this tumble I collect things I find valuable for my work as scenario planner, strategist and futurist - for more info about me go to www.futuramb.se.


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