This is really something that echoes a problem I have been pondering for years: I really agree with Drucker on the issue and I been for many year but why is strategic insight so under valued and overlooked? When discussing the need for real insights the whole discussion usually ends with a lunch-to-lunch exercise in the woods… because “we have already planned that and we don’t have more time to spend”. The message about the importance of investing time and energy looking for a strategic insight simply doesn’t get through!
In the research ECSI have found a four suggestions to why might be that way:
- Insight is confused with innovation = wrong expectations of what it is
- Insight has no owner = pieces of it are spread
- Schumpeter’s bias = we seems to believe insight is an individual property
- Lack of internal integration = thinking and doing is usually not connected
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P A Martin Börjesson
To be able to see the future emerge we have to throw a wide net to catch the weak signals. In this tumble I collect things I find valuable for my work as scenario planner, strategist and futurist - for more info about me go to www.futuramb.se.
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