Jul 06 2009
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The Year The Newspaper Died
Preethi Dumpala has collected information that underscores the tsunami that hit the newspaper industry this year. At least in the US, but I wonder if Europe is so far behind? Even if we have a longer and more culturally embedded newspaper habits, can it really stand a steep decline in ad-money, and a similar decline in circulation numbers? The problem is further that newspaper finance are strained due to the fight with free papers as well as big restructuring projects because of the shrinking margins.
There is a substantial risk that the current financial situation really hit the Achilles heal of the newspaper industry!
